How can you apply the Patterson method?

How can you apply the Patterson method?

Between 1884 and 1922, John H Patterson developed a sales manual for the National Cash Register Company. This is actually the basis of modern sales. In practice, a scenario that describes how the sales process should take place, what salespeople should say to pique the interest of potential customers, and even panel responses to any objections.

Even though this is now a story 100 years ago, it can still help real estate agents be prepared and successful.

This method can be used to a large extent in order for the agent to be well able to defend against attacks that may occur during a presentation. It gives you a good opportunity to prepare for sensitive questions and be able to answer them right away. However, if necessary, we can even create a complete scenario for ourselves, in which we record the most important steps so that we do not forget to do something important.

You need to take the time and sit down to gather the questions that are usually asked by those interested during a presentation. Knowing the property, let’s add a few more, which can especially arise when presenting a particular house or apartment. Find the right answers. Let’s make a little manual out of this for ourselves. This will be our guide. We regularly review, practice, and periodically update with any new questions that may arise. We will see a noticeable increase in sales results in the short term.

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